Sales structure for bakery chain
Sales consulting and setup of new channels for a mid-sized bakery chain (retail and food service). Definition of sales strategy, assortment planning and implementation of operational structures.
Interim Management
Interim management - when sales performance cannot wait
We step into transition phases as interim CSO, customer group lead, or key account lead with clear targets and hands-on execution from day one. Our founders each bring more than 20 years of operational leadership experience.
Request interim supportUse cases
When interim leadership is the right move
- Vacancies in sales leadership or key account management
- Restructuring and turnaround in retail
- Market entry or scaling phase
- Project peaks and special campaigns
- Bridge solution until permanent hire
Typical use cases
Commercial negotiations, annual business reviews, team setup and management of field force and promotion activities, including build-up and optimization of sales structures.
C-Level Hands-on
Project examples
Successful interim projects
Selected interim mandates that delivered measurable commercial impact.
Brand company build-up
Build-up of a complete brand company including assortment, product innovation, brand acquisition, sales, systems and logistics from foundation to market readiness.
Executive management & board mandates
Temporary takeover of executive management functions and board memberships. Restructuring and efficiency measures in turnaround situations. Leadership for sales, marketing, product management and field force (up to 40 employees).
Discount growth +EUR 20M
Revenue increase in the discount segment (Lidl, Aldi) by more than EUR 20M at Nico Group. Acquisition of EUR 9M order volume in discount retail for Landmann.
Stevia launch - EUR 13M revenue
Successful launch of Stevia in Germany with EUR 13M revenue volume. Launch of surimi shrimp and fresh fish MAP products, all still successful in market today.
Green Line & FitFood relaunch
Development and launch of the Green Line (eco fireworks, Nico). FitFood relaunch with +30% revenue growth at Kluth. KPI-driven steering and new sales playbooks.
Our approach
Approach & business impact
We analyze the current setup, define clear goals and start execution immediately. Reporting and result ownership are an integral part. We work directly with your team and create noticeable relief for management and sales teams.
What you can expect
- Hands-on implementation with clear KPIs
- C-level communication and decision power
- Experience with grocery, discount and drugstore channels
- Taking over managing director responsibilities
- Fast start, structured handover
- Personal approach and end-to-end accountability
Start your interim mandate
Whether bridging, scaling, or turnaround, we align fast on your need and start quickly.